Write Yourself a Raise™ Sales Training System by Lane Baldwin

Ask yourself these questions:

Do you want to increase your sales while increasing customer satisfaction?

Do you want your employess to work in a fun, productive and fulfilling environment?

Do you want to spend less money and time recruiting and training employees only to watch them burn out and move on?

If you answered yes to even one of these questions, Lane Baldwin's Write Yourself a Raise™ sales training is for you. Based on Lane's own True Service sales philosophy and decades of experience, Write Yourself a Raise™ will give your staff the skills they need to be sales and service superstars!

A Master's Course in Sales and Service

Lane Baldwin is a master trainer, management expert and servant-leader specializing in sales and customer service. He knows what it takes to be the best, and he knows how to teach others to excel, regardless of industry or market. Now you can give your sales/service team the only training they'll ever need to dramatically increase sales and enhance customer service.

The True Service philosophy is the foundation of the Write Yourself a Raise™ training system. Lane's own phenomenal success in a wide array of industries is based on True Service, the ultimate in service-based sales. Lane has offered training to businesses and organizations of all sizes - from men's clothing giant Men's Wearhouse and NAMM, the music industry's premier organization, to mom-and-pop shops and one-man operations. Now your business can benefit from Lane's knowledge gained from decades of experience - and success!

For a FREE initial consultation, send Lane an email now.

Lane w/ Sammy Ash of mega-store Sam Ash Music. Sam Ash calls Lane the best trainer they've ever had.

Lane at an in-store clinic for Eden Electronics. Founder David Nordschow credits Lane with overhauling the company's entire training program.

Lane with members of the Music123 sales staff, Lane has trained at all three of the top Internet music sales companies.

At Alpha Music, Lane offered advice to aspiring professional musicians.

A Modular Approach

Write Yourself a Raise™ comprises several modules covering all aspects of the sales relationship. Lane's training begins with the moment a new customer walks into your store - and it never ends. You'll cover everything necessary to create and maintain strong, life-long relationships with every customer.

Each module stands on its own, allowing you to create a training schedule to meet your budget and your time. Whether you want a week-long intensive course with attendees split into three shifts, or a rotation of single day sessions throughout the year, the Write Yourself a Raise™ series can be tailored just for you.

True Service = True Success

Lane's entire philosophy is based on this simple, yet profound, equation. He knows - based on his own years as a top salesman - that by offering the ultimate in customer service and support, any business can dramatically increase sales, maximize profits without cutting corners, create life-long relationships with customers, and create a fun, productive and fulfilling envirnoment for employees and customers alike.

Your customer service ethic is an outstanding example to others. I hope that [others] will make the most of their opportunity to study with a true customer service professional. - Tom Ogles, Customer Relations Manager, Men's Wearhouse

An outstanding educator - one of the best there is. My students love him every time he presents a workshop. - Roy Vogt, Professor, Belmont Univ., Nashville

Lane was awesome! Everyone was spell bound. - Dave Hofstedler - Alpha Music

Lane wrote and presented our in-house and dealer training, presented our customer workshops, managed our customer and artist/edorser relationships, and handled most of our corporate communications, including our web sites. Thanks to his efforts, we doubled our business in five years. We couldn't have done it without him. - David (Eden) Nordschow - Eden Electronics

Two helpings of sound business advice wrapped in a ton of fun.
Thanks so much! - Ralph Russo, Regional Manager, Men's Wearhouse

Your abilities as a trainer and mentor have enabled [store] teams to exceed their goals time and again. Your team building skills allow you to create fun and fulfilling work environments in which everyone … blends into a very powerful, cohesive unit. - Larry Berkowitz, District Manager, Men's Wearhouse

I am a customer for life. - Gary Cahn, National Strategies

For a FREE initial consultation, send Lane an email now.

The Secret Everyone Knows But Doesn't Use

Everybody knows the Golden Rule, yet many salespeople don't follow it as well as they could. In our search for maximum short-term gain, we forget that slow and steady really does win the race. Instead of considering the customer's needs, we think of our own, but in very narrow terms of a short time frame - this sale only. In so doing, we alienate the customer and build a wall between ourselves and them; we create our own highest barrier to success.

No Arm Twisting - No Con Games

True Service salespeople know that arm twisting and manipulation work twice for each customer: first, when the customer is conned into buying and, second, when the customer realizes they've been taken advantage of and decides to never do business with you again. That's why True Service is superior to other sales philosophies, virtually guaranteeing every prospect becomes a long-term customer and passionate evangelist for your business - especially when combined with Lane's Write Yourself a Raise™ sales training.

True Service = True Fulfillment

An interesting thing happens when a sales team begins to follow the True Service philosophy: they discover that treating people well not only pays better, it feels better on a human level, too. As they begin to see the positive impact they are having on customers' lives, salespeople feel fulfilled in a way that cannot be matched by money, no matter how much they make. They begin to realize the truth that we find our greatest fulfillment in the service of others.

As customer relationships improve and sales increase, people begin to enjoy work more on a social level. Attitudes improve; mindsets are changed for the better. And everyone feels the difference - especially the customers. As attitudes improve and personal saitsfaction for a job well done increases, sales continue to expand. It becomes a self-propelled cycle of improvement that is only bound by one's own commitment to service.

When sales teams see the positive effect True Service has on customers, they are proud of the help they have offered. The feel better about themselves - and their job - because they know they are positively contributing to every customer's life. The job transforms from an inconvenient necessity to something they look forward to every morning.

Just imagine how much stronger your business will be when your entire team looks forward to work and brings their absolute best to the job every day, when customers can't wait to buy from you again and tell all their friends about you. Write Yourself a Raise™ sales training will open a new door to profitability, sales growth and job satisfaction. Best of all, your entire team will sleep better at night, knowing they are serving others as they serve themselves.

Everything Your Team Needs to be Superstars!

The Write Yourself a Raise™ sales training system covers everything from basic sales floor etiquette to advanced traffic building concepts. From greeting, introduction and interview techniques through basic sales process, consulting vs. selling, closing techniques and add-on selling, to relationship building concepts, building personal trade and much, much more - even using 21st Century technologies the right way to stay in touch with current customers and reach out to new ones. Write Yourself a Raise™ will give your staff all the tools they need to be Sales Superstars!

In addition, Lane will custom-tailor your training program to fit your special needs. While the The Write Yourself a Raise™ concepts will work in any market and any industry, each business requires a unique training strategy that will address the areas which most require improvement. Lane will work directly with you to create a customized program to educate - and motivate - your sales force to achieve new heights.

Follow Lane's proven Write Yourself a Raise™ methods and close more sales, increase your average ticket, capture more sales per customer, and turn customers into your best advertising.

For a FREE initial consultation, send Lane an email now.

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